Investors

Payments, account, cards and credit from one provider

SEJR brings together what a Danish business uses to take and manage its money. POS, payment terminal and online payments are live today. Business account, company cards and credit open from a waitlist. The goal is our own licence as a payment institution.

  • DKK 10.7m Revenue in 2025, up from DKK 2.0m the year before Annual report 2025
  • DKK 0.3m Profit in 2025, the first year with a profit Annual report 2025
  • 1,000+ Danish businesses on SEJR Pay November 2026
  • DKK 1.5bn In card payments through the SEJR POS in 2026 As of 29 September 2026
  1. SEJRs kassesystem får sin egen webshop
  2. Thomas Crone Faarborg bliver formand for SEJRs bestyrelse
  3. 1,6 mia. kr. i kortbetalinger gennem SEJRs kassesystem i år

Our press releases are in Danish for now.

Investor updates

SEJR's investors get a status on the business about every three months: customers, revenue, liquidity and what has happened since the last one. If you are an investor and not on the list, write to mdf@sejr.com.

Capital

SEJR has raised DKK 10m in 2026 from new and existing investors.

DateRoundThe release
DKK 5.45mRead (in Danish)
DKK 4.5mRead (in Danish)

Management

  • Morris Dragsbæk-Friis Morris Dragsbæk-Friis CEO and co-founder
  • Jakob Dalsgaard Jakob Dalsgaard CTO
  • Nicklas Folke Rasmussen Nicklas Folke Rasmussen CFO
  • Henrik Hougaard Brund Henrik Hougaard Brund COO
  • Ulrik Mardahl Ulrik Mardahl CCO, compliance. CEO of SEJR Financial Services ApS
  • Nicolai Roesgaard Nicolai Roesgaard Head of Customer Success
  • Søren Hansen Søren Hansen Head of Sales

Board of directors

  • Thomas Crone Faarborg Thomas Crone Faarborg Chair
  • Henrik Hougaard Brund Henrik Hougaard Brund Board member
  • Lars Rosenkvist Fenger Lars Rosenkvist Fenger Board member
  • Marie Vetli Hjorth Marie Vetli Hjorth Board member

As registered for SEJR Group A/S in the Danish business register (CVR), 8 November 2026.

Documents

  • Annual reports SEJR Pay ApS files its annual reports in the CVR register. 2025 is the latest financial year.
  • Data room For investors and the board, with access.
  • Press room Facts, timeline, pictures and logos.

The company

Founded
June 2023
Auditor
PricewaterhouseCoopers (SEJR Group A/S)
Head office
Hovedvejen 107, 3., 2600 Glostrup, Denmark