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Boilerplate

Short (for fact boxes)

SEJR is a Danish payments company for businesses. The company brings payment terminal, POS system and online payments together in one agreement — with daily payout and Danish support.

Long (for coverage)

SEJR is a Danish payments company for businesses, founded in 2023 and headquartered in Glostrup. SEJR Pay — payment terminal, POS system and online payments — is live today and is run in partnership with licensed, PCI-DSS Level 1-certified acquirers. The company has submitted an application for a payment-institution licence with Finanstilsynet; the business account, company card and credit open when the licence is in place. Behind SEJR stands SEJR Group A/S (CVR 46202465) with the operating company Sejr Pay ApS (CVR 44090880).

Quick facts

Founded: 2023 (Sejr Pay ApS, CVR 44090880)
Parent company: SEJR Group A/S (CVR 46202465, established January 2026)
Head office: Hovedvejen 107, 3., 2600 Glostrup
CEO: Morris Dragsbæk-Friis
Live today: Payment terminal, POS system and online payments (SEJR Pay)
Coming: Account, Card and Credit — when the payment-institution licence from Finanstilsynet lands
Customers: 1.700+ Danish businesses
Security: PCI-DSS Level 1 via licensed acquiring partners